{"id":399,"date":"2003-05-30T00:00:00","date_gmt":"2003-05-30T00:00:00","guid":{"rendered":"https:\/\/pressflex.com\/blog\/winning-the-google-battle-for-visitors-and-adsense\/"},"modified":"2003-05-30T00:00:00","modified_gmt":"2003-05-30T00:00:00","slug":"winning-the-google-battle-for-visitors-and-adsense","status":"publish","type":"post","link":"https:\/\/pressflex.com\/blog\/winning-the-google-battle-for-visitors-and-adsense\/","title":{"rendered":"Winning the Google battle for visitors and Adsense"},"content":{"rendered":"<p>Ignoring Google is costing you money and readers. We can help you solve both problems today. Excelling in a shot-gun list of search engines is not cost-efficient. Google currently admits to processing 6 billion querries a month &#8212; the real number is probably much higher &#8212; and may account for up to 80% of all searches. Pressflex can benchmark your site versus its peers on four key Google metrics. If your site falls short &#8212; probably by 50-95% &#8212; we&#8217;ll recommend some simple steps to radically improve your performance in Google. Performing well in Google is particularly important with the launch of the <a href=\"http:\/\/www.google.com\/adsense\/\">Google Adsense<\/a> programs, which places context-relevant ads onto a publisher&#8217;s sites. Publishers ranging from the <a href=\"http:\/\/www.washingtonpost.com\/\">Washington Post<\/a> to <a href=\"http:\/\/www.usatoday.com\/\">USA Today<\/a> are using Adsense. In various online forums, publishers report effective CPMs of anything from $3 to $6, or, as one publisher put it, &#8220;seven times what my banner network is bringing.&#8221; Adsense makes a strong contribution to your bottom line, with no cannibalization. Google places ads for over <strike>100,000<\/strike> 150,000 advertisers around the world, and there is little chance that your ad reps are talking to these advertisers right now.<br \/>\n<font face=\"arial,helvetica\" size=\"2\">You are missing readers and advertising revenue. Get on the right track. <a href=\"http:\/\/www.pressflex.com\/contact_us.php\"><b>Contact us<\/b>.<\/a><\/font><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ignoring Google is costing you money and readers. We can help you solve both problems today. Excelling in a shot-gun list of search engines is not cost-efficient. Google currently admits to processing 6 billion querries a month &#8212; the real number is probably much higher &#8212; and may account for up to 80% of all [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[28],"tags":[],"class_list":["post-399","post","type-post","status-publish","format-standard","hentry","category-google"],"_links":{"self":[{"href":"https:\/\/pressflex.com\/blog\/wp-json\/wp\/v2\/posts\/399","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pressflex.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pressflex.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pressflex.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/pressflex.com\/blog\/wp-json\/wp\/v2\/comments?post=399"}],"version-history":[{"count":0,"href":"https:\/\/pressflex.com\/blog\/wp-json\/wp\/v2\/posts\/399\/revisions"}],"wp:attachment":[{"href":"https:\/\/pressflex.com\/blog\/wp-json\/wp\/v2\/media?parent=399"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pressflex.com\/blog\/wp-json\/wp\/v2\/categories?post=399"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pressflex.com\/blog\/wp-json\/wp\/v2\/tags?post=399"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}